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March 14, 2010
Arctic (helium) sunrise in Inuvik
[posted by Benz Roos]
Tropicana tv commercial for their new Canadian campaign “Brighter Mornings for Brighter Days”. To kick-off the national campaign, Tropicana literally brought a brighter morning to the frigid, remote Arctic town of Inuvik, Northwest Territories, where its 3,500 residents live without a sunrise for weeks each winter. A team of Canadian filmmakers captured the monumental raising of the sun in Inuvik for a series of documentary-style commercials, which will be featured prominently in the new campaign.
It’s really amazing to see the happiness on the face of the residents. The commercial has capture the moment of joy when a bright light source as the sun starts to shine. source:Adland -
January 28, 2010
Led folding light by Buungi
[posted by Benz Roos]
New LED luminaire design by Toronto based designer Buungi. I like the simplicity of the concept. Straightforward wall uplight. Everybody can make a nice looking fixture! source: designboom
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June 7, 2009
Recycled flourescent tube luminary
[posted by Benz Roos]
A couple of weeks ago I had the same idea in my mind. Well that’s no excuse. However I thought I put some more images on the blog.
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Second life of burnt-out tubes
[posted by Benz Roos]
This fixture is made out of burnt-out fluorescent tubes. design: Castor design , source: MoCo Loco
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May 24, 2009
Wearable Type
[posted by Donald®]

Wearable Type – Photo by Berdene.com
Wearable Type – Jewellery that literally makes a statement.
A myriad of letterforms carefully typeset amidst ribbons, beads and chains. Each letter is cut with a scroll saw from MDF (Medium Density Fibreboard), sanded, stained (or spray painted) and varnished. Check out the Boutique section for more information about ordering custom pieces!
Designer: Berdene du Toit



